Diamond Supply Co.
From starting samples back in 2011 Nicky Diamonds was the first to team up with Modernica to create what is now an embedded fiberglass chair, and opened the gates to iconic collaborations. Taking the Simplicity print, Modernica embedded the graphic into a Side Shell Chair and finished with a chrome Eiffel base. This chair was only given to Family & Friends at the time and can still be viewed at Diamond Supply Co. Store on Fairfax in Los Angeles.